1. »  Updated blog, new project

    I’m starting “The Vinyl Project” and will be blogging, posting marketing/ad/tech/social media/big ideas/WHATEVER kinds of inspiration. 

  2. Bamboo Tablet, my borrowed friend.

    I’ve never used a tablet before. You may say my drawings look bad, but I say they just have a little extra style. #shwag 

  4. UHHHHHH nah nah nah nah

    I think I’ve finally almost finished a song I’ve had sitting idly for nearly two years. TWO YEARS. 

  5. official jam of the day 

    just stare at their sexy mustachioed faces while they serenade you. 

  6. Teaching Digital Natives how to use the Internet

    In 1997 at Sousa Elementary School on Long Island, NY we were given the option to take after school classes at Weber middle school. I don’t remember how I picked, but alas- I chose to take part in the production of Grease and to take computer class.

    I probably chose computer class merely based on my obsession with the games on Nickelodeon.com. I’d wait what seemed a lifetime for the DSL connection to load up a plethora of games I can no longer remember. But boy, do I remember waiting. I’d watch the Nickelodeon logo, that orange splatter, fill up for ages (it was probably just five minutes). And that’s the longest I’d wait for anything at that time.

    The next computer class I took was in 7th grade at Weber middle school. We learned about RAM, basic computer skills, and how to touch type.

    And then there was myspace… Everyone knew how to use HTML codes to customize cheesy scrolling text on their profiles. This is just my opinion, but NO ONE should have a computer while going through puberty. Our working knowledge of the internet was funneled into blowing steam off about bullies and annoying parents. Myspace and sketchy chatrooms were how 20 somethings learned how to use the internet.

    It’s only coming to fruition 10 years later that we need a sense of privacy in the social arena of the internet. Everyone can see everything about you if they really want to. Search my name- can you find the videos I made when I was 16? Yes. Could you find the slash blog someone made about me when i was 12? Probably.

    So how then, do we reteach my age group about how to use social media?

    We’re still tweeting about how hung over we are, posting pictures of us doing shots and dancing on bar tops. There are no close to no privacy settings to tumblr or twitter- you cannot customize who sees your content- you either take your page off the grid — only allowing a select number have the right to see ALL. or you give the world free range to see every post. 

    50 somethings try to teach us about social media- and most comes off quite condescending- because we already know all of this information, right? Facebook log ons, twitter handles, flickr groups… It’s more than that. Now, we must humble ourselves in order to realize that within our short lifetime so far- the internet has changed a great deal.

    I think it’s about switching how we view this arena. They say advertising isn’t just a job, it’s a lifestyle. That goes for the internet too. We are constantly engaged and you must be constantly be aware that your boss, your cousin, and your teacher have the ability to see what you’re doing too.

    This does not mean censoring yourself until your personality is stoic and gray. It’s about finding the invisible lines of what’s appropriate. This is absolutely necessary for where PR and advertising are going next.

    The marketing and PR for CreateAthon at VCU will take place largely, if not completely, online. Through the student’s blogs and their twitters- we’ll make our presence known. So this is where the question arose to me- If the Go! team is going to construct a social media campaign for them- do these student leaders actually know how to do the basics- blog with their own personality and viewpoint, interact with their client on twitter, post on facebook- all while remaining within those invisible lines of appropriateness and promoting the clients end goal.

    PR via the internet is still an experiment. I don’t think anyone’s found the best way — yet. If anyone is going to find it, it’ll be us.

    Cheers to trying-

    Follow CreateAthon at VCU here:

    http://www.createathononcampus.org/

  10. next project in imagination is a halloween poster for a company in town — inspiration

    next project in imagination is a halloween poster for a company in town — inspiration